Colour Trends Overview

Researching colour trends

is rather like a combination of gazing into the vastness of outer space, searching for a new constellation and participating in a newly discovered archaeological expedition. Clues to understanding the reasoning behind the palette can be incredibly elusive. After much exploration, it is felt that future colours will be inspired by fashion, moved by technology and driven by emotion. We have highlighted key discoveries in our research and share them as follows:
Fashion Technology Culture Quality Economy Nature  

Economy


A primary influence for the refined

and subdued colours of the palette are due to economic conditions. In a dramatic shift from times of prosperity, many will seek safe and secure colours. 'Conservative' and 'trustworthy' were used to describe a future palette; however, analysts also felt that 'spirited' colour may have support due to a rebellious attitude and the youth marketr
 quality

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